ExtAds — the first advertising network for promoting and monetizing browser extensions

Promote your extension or monetize your audience by placing native ad banners inside popular extensions.

How advertising works in the ExtAds network

If you want to promote your extension

  1. Submit a request to launch a campaign
  2. Upload your ad creatives
  3. Choose targeting (categories, audience, geo)
  4. After launch, your ads start appearing across the extension network
  5. You can track key metrics and manage your ads in your personal dashboard

If you want to monetize your extension

  1. Submit a request to join
  2. Add your extension to our advertising network
  3. Select ad placement locations
  4. The system automatically matches advertisers and starts displaying ads in your extension
  5. You can track performance and revenue in your ExtAds dashboard
ExtAds

Who uses extensions in the ExtAds network

Chrome extension users are a high-quality audience that:

  • actively use the browser as a working tool
  • regularly install extensions
  • are well-versed in digital services
  • actively use the internet on desktop
  • are typically aged 25–45

Our network includes users from all over the world, including:

  • Developers
    We have a segment of extensions focused on IT specialists, helping improve workflows or solve small tasks
  • General audience
    Products for everyday use, helping users solve tasks at home or work
  • Entrepreneurs
    Many extensions solve business-related tasks, making this audience highly valuable
  • Students and teachers
    Educational extensions used by both students and educators for various tasks
  • Digital professionals
    Products tailored for marketers, SMM specialists, designers, copywriters, and more

How users see ads

Ads are displayed natively inside extension or website interfaces:

ExtAds

Native ads instead of aggressive banners

Ads in ExtAds appear as part of the extension or website interface:

  • do not pop up over the page
  • do not interfere with user workflow
  • naturally complement the extension functionality

That’s why these recommendations are perceived as useful tools rather than aggressive ads. All placements also comply with Chrome Web Store policies.

Advantages of the ExtAds network

New advertising channel
Most ad networks focus on websites, social media, and video. Advertising inside browser extensions is still a relatively untapped channel with low competition.
Native and relevant ads
Ads are shown to users already actively using browser tools, making recommendations feel natural and engaging.
Frequent user touchpoints
Many extensions are opened daily or even multiple times a day, allowing consistent exposure to your product.
Low advertising costs
Since the channel is not saturated, CPM remains significantly lower than most networks. Average CPM is around $0.2 — $0.5 per 1000 impressions.

Full campaign analytics

ExtAds tracks the entire user journey in the funnel:
→ Impression
→ Click
→ Install

ExtAds

All data is available in real time through clear reports, allowing you to quickly optimize campaigns and scale growth.

Frequently Asked Questions

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